Common questions

StandOUT Edge is a trust-building consultancy that helps small expert service providers build trust with prospects before they become clients.

Our approach involves improving business messaging and developing practical strategies for building trust quickly.

Website messaging is usually one of the first things we focus on. Our clients mostly have an existing website design and want to replace the written and visual content.

We don’t design or build websites, and can't help you with SEO, branding, ads, or social media. But we can introduce you to fantastic specialists suited to your needs.

It’s a service business that uses expertise rather than physical labour to help clients. All professional service businesses are expert services.

We work with all types of small consultancies, agencies, and expert-led services. They typically work in crowded, highly competitive industries.

We focus on small businesses ranging in size from one to about 10 people. This includes both new and established businesses.

The process we use applies to all professional services. You bring knowledge of your clients, services, and industry. We bring the process and experience. It is a collaboration, not a done-for-you service.

Think of this as a collaboration rather than a done-for-you service. We will need your input on your industry, business, and clients. The process cannot be completed without your involvement.

Yes. We're based in in Australia but support companies around the world.