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What we do

StandOUT Edge is a new venture with a clear mission: to help professional service firms differentiate.

StandOUT Edge supports experts in a diverse range of fields including:

  • Creative design: graphic design, web design, UX design, brand design
  • Financial and legal: accounting, tax advisory, financial planning, investment, legal services
  • HR and recruitment: HR consulting, talent acquisition, executive search
  • Management consulting: strategy, operations, business improvement
  • Marketing: digital marketing, brand strategy, PR, advertising
  • Technical and IT-related: software development, IT support, cybersecurity, cloud services, data science, engineering fields, architecture
sydney-corporate-professional-trainning
Dr. Martin Puchert

About the founder

The founder, Dr Martin Puchert, brings experience as a co-founder of multiple consulting firms in Australia. His career in professional services began in the late 1990s as a Patent and Trade Mark Attorney.

He started StandOUT Edge after recognising a common issue: too many professional service firms miss the valuable opportunity to differentiate clearly.

With over two decades of experience in consulting, innovation, IP, and leadership, Martin brings a unique blend of insight, rigour, and practical business know-how. He combines practical, proven strategies with an engaging, enjoyable approach.

Please feel free to contact Martin. He enjoys connecting with like-minded founders and professionals to explore ways of increasing business value.

Contact

Professional testimonials

client-amit-x

Martin initially joined us as an external advisor, but his exceptional insights and thought leadership quickly made it clear that we needed him as a more integral part of our team.

Amit Sion / CEO
client-maria

Martin is an exceptional leader who places a strong emphasis on people and their development. His commitment to empowering individuals and cultivating a culture of teamwork, accountability, and professionalism is truly commendable.

Maria Clara Vallés / VP Technical Vetting
client-edward

Martin is an analytical, smart and driven thinker who is a global expert in IP Management and more. He works very hard for his clients and is a trustworthy man on many levels.

Edward Zia / Online Creator
client-mauro

Martin operates very professionally and thoroughly in his business activities and is a great guy to work with. I would highly recommend him and his services.

Mauro Tomasi / Mechanical Designer

He encouraged us to go above and beyond our routine objectives, inspiring us to step out of our comfort zones and think outside the box.

Spencer White / Business Development
client-ian

I have known Martin for the last 10 years and have observed that he is a very capable manager of technology, operations and IP management who shares a passion for Australian innovation. 

Ian Mann / COO
client-jonathan

A great professional, always willing to hear, connect with his team and improve processes and help companies achieve their goals.

Jonathan Ortiz / VP Talent